Top 10 Reasons Why Authors Should Self-Publish Their Books

We recently wrote about Guy Kawasaki’s Artisanal Publishing and How It’s Changing Publishing and Kawasaki’s top 10 tips for self-published authors. Kawasaki’s tips can be really helpful for authors who are considering going the self-publishing route. As we discussed, Artisanal Publishing refers to “writers who love their craft, and who control every aspect of the …

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Guy Kawasaki’s Artisanal Publishing and How It’s Changing Publishing

You’ve probably all heard of Guy Kawasaki, the Silicon Valley author, speaker, investor, and business advisor. If you haven’t – especially if you’re interested in self-publishing – you need to know who he is. After some bad experiences working with traditional publishers on a few books, Kawasaki self-published his book, What the Plus, which is …

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